Published in UX Planet·PinnedDesign strategy 101 for UX/UI designersIn today’s world, many of us design products that serve users worldwide. In a scenario where products are becoming complex and time to market is reducing, how do we design products that cater to the needs of tomorrow? The answer is by using a design strategy. What is design strategy? Design strategy is an…Design8 min readDesign8 min read
Published in UX Planet·Feb 24, 20225 habits to become a better UI+UX DesignerLast year has been revolutionary for my personal growth, I moved countries, started a new job and read plenty of books. In the process, I learned and established new habits that significantly improved my creativity and productivity. …UX5 min readUX5 min read
Published in UX Planet·Dec 23, 2021My 5 step UI+UX Workflow: 2021 👨🏻💻In the last 2 years, a lot has changed about our lives, how we work, interact, consume content, stay healthy, and much more. For me, the way I design products has changed as well. …UX7 min readUX7 min read
Published in UX Planet·May 19, 20203 books that can elevate your UX gameWhile most of us are in our homes in COVID situation, we all can utilise the time to enrich ourselves by soaking up knowledge or learning a new skill. I am using my time to read books that were in my wishlist. Last month I read three books that have…UX5 min readUX5 min read
Published in UX Planet·Sep 9, 20195 things to know while graduating from a design schoolThis year I started mentoring interns which made me think about my time as a design student. I realized there is so much that I wish I knew in design school which could have accelerated my growth as a designer. 1. Design is always user-centricDesign5 min readDesign5 min read
Published in UX Planet·Jun 26, 20195 takeaways from my talk on Design Sprints with product ownersRecently I got an opportunity to speak with 40+ product owners and their team across Wipro about Design Sprints. The aim was to make them aware of Design Sprints as a method to drive innovation and its relevance in the digital landscape. …Design4 min readDesign4 min read
Published in UX Planet·Mar 4, 2019My 10 Step UX+UI workflow: 2019[Update]: A lot has changed since 2019, take a look at is my workflow in 2021. It’s been a year that I’ve shifted from working on projects to working on a product. …Design6 min readDesign6 min read
Published in Matters·Jan 10, 2019Designing trust into AI systemsWhy does building trust matter? Artificial intelligence is becoming an inseparable part of our lives. We use AI-powered products and services every day — some more visible, like Amazon’s Alexa and chatbots, to the behind-the-scenes AI that powers our phones, social media feeds, and online advertising. Sure, Alexa doesn’t make life-changing decisions for us. But…Artificial Intelligence4 min readArtificial Intelligence4 min read
Published in UX Planet·Dec 12, 2018Top 6 books I read in 2018I started the year with an intent of reading at least one book each month. Here is my write-up on the 6 books that I read in 2018 and how they influenced me as a designer. Sapiens: A brief history of humankind Yuval Harari has enthrallingly presented the account of human history. He surveys the history…Books6 min readBooks6 min read
Published in UX Planet·Nov 21, 2018Re-imagining UX of a loyalty programI started my career as a brand designer before moving to digital experience design and when last year I got an opportunity to work on a loyalty program, I was thrilled. …Loyalty3 min readLoyalty3 min read