Here’s the science behind a healthier Facebook experience: active engagement (i.e. commenting, messaging and sharing) increases the perceived level of social support which, in turn, creates higher levels of belonging and meaningful existence.
Now, as we focus on the Saturation of the base which is 24 and its Brightness, 96, both values changed when we created darker green for the Folder. From Saturation of 24 it became 40 (increment of +16) and from Brightness of 96 it became 82 (decrement of -14), which shows us that a change in saturation whether incremental or decremental needs an inversely proportional adjustment to brightness, in order to create a good contrast (vice versa). And the same thing happened in Strip, using the Folder’s Saturation and Brightness as base value, we moved from 40 to 44 (increment of +04), and decreased from 82 to 75 (decrement of -07) for Brightness.Thus, leads us to the formula:
The UI/UX bias towards digital and graphic design badly skewed the business world’s perception what an experience designer does. To this day, far too many businesses still think of UX as a visual discipline. As Don Norman has been trying to explain, that’s incorrect.