Aug 27, 2017 · 1 min read
I love the clarity of distinction between blindly following your feelings and connecting to the tacit knowledge inside of you. We are born with survival instinct, it comes automatically. Beyond that, we need to nurture and pay attention to our instinct of what is right and what makes sense. This takes both awareness (consciously experiencing the world — like your example on getting to know the customer) and confidence (trusting ourselves that even though we can’t explain something we believe, it is true).
