544 Followers
·
Follow

AR Trend in Marketing & Retail

by Anastasia, Marketing Specialist for DEVAR

Image for post
Image for post

Augmented Reality has enormous potential to boost sales. According to Digi-capital research, 80% of AR/VR revenue by 2020 will become from sales, ads expenses, and mobile data/voice. And AR would take 75% of $120 billion markets, while VR stays on 25%.

Image for post

A few benefits of Augmented Reality in retail:

  • Reduce product return rate — AR provides a higher chance that customers will make a purchase;
  • Interactive UX — user can interact with the content offline, change its characteristics (size, color, etc.), get more info about it, learn the prices in the nearest stores;
  • Break language barriers — Google translate AR mode allows users to see any text of 40 foreign languages as the native one;
  • Valuable sales tool — customers may virtually try on clothes, decorate a room.

There’s still time to join AR revolution today and to get ahead of your competitors. Contact us: hello@devar.org

That’s it! Is there anything important that is missing here? Please, share your opinion in the comments!

All the best,
Anastasia, Marketing Specialist for DEVAR

Written by

Blogging about AR, VR, MR and other techs. Be sure to comment — every opinion matters!

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store