Why we choose profit
Jason Fried

I gobble this stuff up like crazy. I’m almost finished with grad school but every day (almost, trying to be more consistent) I’m working on building a product I believe in that I hope to start selling within the next 6 months, and I never want to take investor money. My costs are zero at the moment, and I’ll be profitable as soon as I make my first sale, and I never want to deviate from that.