Wow, this kind of indirect marketing actually works. Recently, I’ve been seeing countless examples of such meta kinds of marketing posts.

You’re writing three posts which outline how you built and sold your productivity iPhone app Proud.

Readers of your post feel compelled to give their attention to the post because it isn’t caught in their “this is a marketing post don’t read this” filter.

Your posts provide value, with a subtle mix of some marketing for your app. This influences readers without them realising it.

This. Is. Clever.

The conclusion that can therefore be drawn is the following:

The better you market without making the receiver detect it as an advertisement, the more effective it is.

Also, the icing on the cake is how you used your age in the title to attract readers and make them click on your post.