10 Simple Tips To Increase Your Email Response Rate
You expect a response to your Email as soon as you hit the ‘Send’ button. Some emails of yours are responded to but for the others the wait becomes a never ending one. But have you ever tried to discover the reasons behind this? Or are you among the hundreds and thousands of people all around the world who are worried due to the low response rate to your emails?? Then here are 10 simple tips which you can use to increase your email response. Check these tips out and adopt them in your Email Strategy in order to give wings to your Email Campaign. Read On…
1. Personalised Email Address
The Inbox of people are flooded with hundreds of emails. If your email lands with a common domain address such as Yahoo, Gmail, etc., it might too get lost in the cluster of emails. To avoid this, make your personalised email address which includes your name and the company you work in/for. See the image for example.
Such an email address will make it easier for the recipients to immediately relate to your company. People are more likely to open such emails as it makes your email look more authentic. It gives an impression that you belong to a genuine company and it is not a bulk/spam mail, thereby adding bright chances for your email to get a response.
2. Mobile-Friendly Email
With the advent of smartphones and tablets, it has become a common practice to read messages on mobile devices. Thus, your emails should support mobile devices to add on to its bright chances of receiving more responses/replies.
3. Choose’ Your Recipients
The list of your target recipients should be drafted wisely. It should include only the ones who are expected to be interested in buying your products/ services. One needs to invest quality time in preparing this list. Information about the needs of those in the list should also be figured out.
For Example: Sending a baby product promo offer to old age people will make your Email end up as a waste!!
Hence the choice of right recipients is very important. If one is sending an email to a company, it is always advisable to send it to the person dealing with the product-type you intend to sell in that particular company. Including this strategy will surely help you finalize a list of recipients who will be more inclined to respond to your e-mail. (tips to find targeted prospects from LinkedIn)
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