Digital Marketing: Career, Scope and Growth
With Digitization in India a lot of things have changed, From Jio being distributed for free to YouTube being the most trending platform everything has given a push to digitization. This digitization has brought in a new Industry in India “Digital Marketing”.
Now going further in Metro cities Digital Marketing has become a trend now-a-days. Everyone is running behind learning these skills irrespective of their job profiles.
After running to and fro the first and foremost question that arises is “What is Digital Marketing?”, Now this is the most frequently asked question by people who doesn’t about it and doesn’t even have any idea about this subject
So to your rescue here is the answer to your basic question:
What is Digital Marketing?
Digital Marketing is promoting any product or service online via various digital devices. Eg: Social Media, Search Engines, and Email etc.
Now another question that arises is that how a new industry is being called as “Most Promising”?
Digital Marketing industry has seen a growth of 700% in last 5 years and is expected to grow even more by 600% in coming 2 years.
Now as the country is turning digital; businesses are also going digital and for that they need people who can help them in creating an online presence and this open a plethora of job opportunities for people struggling out there in market for a stable career or even a job.
People who are having digital marketing skills are high in demand due to this increased digitalization and this industry is one the highest paid industry in the market today.
In a country, where even after having a good degree and experience in hand, People are still struggling for a good package; this industry offers a handsome package even to a fresher but the only requirement is that you must have knowledge of digital marketing.
Digital Marketing opens a plethora of job opportunities for you as it does not ask you to leave your profile, you can learn digital marketing along with your profile.
It also allows people to follow their passion and tell them how they can earn by following their passion. As a lot of people may know people earn from YouTube & website but they have no idea about the process that how they’re earning from it.
There are a lot of things through which a digital marketer can earn few of them are:
Adsense:
If you have passion for writing or creating videos by acting in them or making someone act in them you can earn very easily.
Affiliate Marketing:
By promoting or selling someone else product online.
Freelancing:
By doing SMM or SEO or AdWords for other companies and charging your service fee from them.
And lastly, by promoting yourself or your skills online and charging the fee for your skills.
Digital Marketing is a pool of opportunities all you need to do is jump in it and pick one for yourself.
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