DigiDylGame-fluencersEsports streamers with millions of generation Z fans are the next frontier for brands.Sep 26, 2019Sep 26, 2019
DigiDylClimate-Positive CompaniesOn the morning of the #ClimateStrike we look at how consumers are increasing seeking companies that care about environmental issues.Sep 19, 2019Sep 19, 2019
DigiDylA new wave of male skincareAs gendered beauty norms change, brands are making space for men to explore the world of skincare.Sep 5, 2019Sep 5, 2019
DigiDylAI DoctorsAI is changing the face of medicine, giving doctors better tools to detect and diagnose conditions before they arise.Aug 15, 2019Aug 15, 2019
DigiDylThe App is the difference for the Apple CardApple CEO Tim Cook said the Apple Card would arrive in August on the company’s last earnings call, and here it is: Apple’s new credit card…Aug 8, 2019Aug 8, 2019
DigiDylSingle spenders relish their financial freedom, saying it empowers them and gives them confidence.According to findings from a survey of 3,000 respondents across the US, UK and China commissioned by SONAR™, Wunderman Thompson’s…Aug 1, 2019Aug 1, 2019
DigiDylPodcast advertising is boomingThe podcast industry is growing fast; the industry generated an estimated $479.1 million in revenue in 2018 and is expected to produce…Jun 27, 2019Jun 27, 2019
DigiDylA new wave of influenceThe kiss between Bella Hadid and Miquela Sousa, part of a Calvin Klein commercial last month, struck many viewers as unrealistic, even…Jun 20, 2019Jun 20, 2019
DigiDylNBA, Instagram and New Era allow fans to have their championship momentSports fans are most likely to open their wallets and make an impulse purchase after their team wins a championship.Jun 13, 2019Jun 13, 2019
DigiDylL’Oréal’s future may be in smart cosmeticsConsumers increasingly expect beauty companies to take the lead in tech innovation to deliver smart, personalised beauty solutions…Jun 6, 2019Jun 6, 2019