360 Interactive Video
Benefits of 360 ads (and when to use them)
Interactive experiences are vital for building brand awareness. While direct response banner ads will always have a place in a brand’s marketing strategy and budget, as consumers become more ad-adverse, it’s increasingly important to produce ads that are both non-intrusive and memorable. Ads with 360 elements or games built into them fit the bill. Brand-building never stops, so use these types of ads early and often!