THE BEST STRATEGIES TO CONVERT WEBSITE TRAFFIC INTO LEADS
A Website’s traffic Plays a major role in bringing Leads to a business that results in greater Revenue and successful Business growth. You may ask a question, IS LEADS ARE NECESSARY FOR RUNNING A SUCCESSFUL BUSINESS?
The answer would be definitely YES, Generating successful leads is the main goal of almost all the Organizations. With the rise of online marketing in today’s Digital World, it is difficult to catch more leads and stand out from the crowd.
If your website isn’t getting Proper leads as you expected, then this article will give you six stunning strategies to convert your website Traffic into Leads.
1. LANDING PAGES
If you wish to convert your website visitor into a lead, then landing pages is one of the most effective ways to do that. The landing pages are specially designed for collecting the contact information of the users who are all visited your website. Hubspot recommends that a business should have nearly 40–50 landing pages with different offers. So one should not rely on only one landing page, instead of that creating attractive landing pages with different offers will automatically increase the chance of lead collection.
Why You Need Landing Pages?
• Landing pages can grow your Email list
• Landing pages increase conversions
• Landing pages generate data and insights
• Landing pages improve brand awareness.
2. UNBLOCKABLE POPUP FORMS
You may have seen the unblockable popups on many websites and blogs and this is one of the effective ways to convert web traffic into leads.
Around 2 to 10% of your daily website traffic is converting into leads based on the offers you provide to your visitors. To attract your visitors by designing unblockable pop-up forms for your website. The popup domination plugin feature of WordPress is a premium plugin that can create attractive popup forms on your website along with the tracking and split testing features. So, if you want to get more leads, then don’t forget to add unblock-able pop-up forms to your website.
3. NOTIFICATION BARS
You can often see a notification bar at the top of the page when you visit some websites, yes they are the notification bars which always stick to the top of websites, even your visitors reach the end of your web page. So adding notification bars to your website is one of the best attention grabber strategies. You can put an email form in the notification bar which increases the chances of getting more leads to your website. Apart from this, the notification bar also displays the warning messages for blocked pop-ups and missed out plug-ins. This marketing strategy will be perfect for displaying general information about a sale, event, a new product, or just a welcome message.
4. WELCOME REDIRECTS
With the help of welcome redirects, you can easily convert the website traffic into leads. You can redirect the first time visitors of your blog to a landing page by requesting them to full up an opt-in form to avail of some valuable features like weekly newsletters and free e-books. If you wish to get more leads in a short period, then welcome redirects are a very good choice for you.
5. ABOUT US PAGE
The About Us page will also be very useful to generate leads. Create your About Us page with the crystal clear information about your business with vision and mission statement, your success story and your achievements. This helps your visitors to trust your business and the services you offer. While designing the About Us page, don’t forget to include Sign up form on your page. Because when people become more engaged with your achievements and success story, the chances are high to get more leads with the help of sign up forms.
6. OPT-IN FORMS INSIDE VIDEOS
Nowadays people are showing more interest in web videos than reading web content. So with the gaining popularity of web videos, the opt-in forms inside videos help you to get better website traffic. The opt-in form pops up while a user watches a web video and lets the user continue watching after an opt-in. You can also make it mandatory by disabling the skip option. This opts-in form can be configured either at the start or at the end of the video. The lead player is one of the premium WordPress plugins which helps you to create attractive opt-in forms inside videos.
These are Some Attractive Strategies to Convert your Website Traffic into Leads. You may use any of the strategies according to your Business Goals and your Customer’s Need, the only one thing you should keep in mind is to Provide Valuable Content to attract your Visitors.
SHARING IS CARING!
Do you ever Tried any of the above-Mentioned Strategies or any other strategies and resulted in Greater Leads? Comment your Success Strategies Below.
ATTRACTIVE LANDING PAGES WILL INCREASES LEAD COLLECTION.
Share Your thoughts: digitalstrategistdeepak@gmail.com
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