PinnedDigital MeaninginDigital Meaning InsightsFrom Data to Insights: Why ‘Know Your Audience’ Is a Hot Topic AgainLet’s face it: ‘know your audience’ is Marketing 101. But it’s a mantra repeated so often, it may have lost its meaning. Today’s AI-powered…Sep 24Sep 24
PinnedDigital MeaninginDigital Meaning InsightsAI in Marketing: Three Key Opportunities and How to Maximize ThemAI is hitting fast and furious and it’s hard to keep up with all the buzz, let alone the business challenges it’s presenting.May 31May 31
PinnedDigital MeaninginDigital Meaning InsightsCreating a Marketing Roadmap That Speaks to Executives and Reframes Marketing’s RoleSome organizations report they can spend months finalizing their annual plans, often stretching into Q2 or beyond. And, in the current…May 8May 8
Digital MeaninginDigital Meaning InsightsTwo Free Digital Ads B2B Marketers May Be OverlookingAfter two years of thinking about it, I realized that now was the perfect time to discuss the valuable impressions businesses sometimes…Sep 24Sep 24
Digital MeaninginDigital Meaning InsightsThe B2B Marketing Manager’s Industry Event Testimonial Video Shoot GuideAn industry event is a perfect setting to plan and create short testimonial videos. You’ve got a large group of your customers all in one…Sep 24Sep 24
Digital MeaninginDigital Meaning InsightsPlanning Your Key Company Video Storytelling MessageNow that we know what Video Storytelling is and what it can do for us, let’s start creating.Sep 24Sep 24
Digital MeaninginDigital Meaning InsightsThe Seven Secrets to Moving B2B Marketing Projects Forward With PurposeGetting wrapped up in the go, go, go mentality of marketing is a slippery slope. Marketing budgets have been under fire for the last…Sep 23Sep 23
Digital MeaninginDigital Meaning InsightsWhy B2B Marketers Don’t Have to OutsourceResource-strapped internal teams need the right outsourced B2B marketing at the right time with the right processes.Sep 23Sep 23
Digital MeaninginDigital Meaning InsightsCaution: Stop Trying to Drive Website Traffic!Sounds counterintuitive, right?Sep 23Sep 23
Digital MeaninginDigital Meaning InsightsIs Influencer Marketing for B2B Companies?Over the past decade, influencer marketing has become a valuable part of digital marketing strategies. If B2B marketers continue to…Sep 20Sep 20