PROSPECTING AND MARKETING WITH ODOO CRM SOLUTIONS

Odoo Customer Relationship Management Solutions (Odoo CRM) are tools that allow you to group programs to improve sales. They have several objectives:

— Automation of sales processes (new customer registration, update notification or sending a thank you message, etc.);
— Collection of customer information;
— Creation of a database via the information collected, which will be used in marketing or in anticipation of sales;
— Monitored by the sales department.

The Odoo CRM tool is heavily used in prospecting and marketing departments for its efficiency. Indeed, if according to the data, most customers are located in the same geographical area, the marketing and sales department to adapt a particular sales strategy for this area. The data collected by the Odoo CRM solution can also be used to determine consumer trends and behaviours.

Thus, one can indicate that the Odoo CRM software is focused on the customer and the commercial and after-sales relationship. Its goal is to increase sales.

ODOO ERP AND ODOO CRM TOOLS ARE COMPATIBLE SOLUTIONS

It should be noted that Odoo erp integration software is compatible with each other. The choice of solution depends on the size and needs of the company.

Concretely, these two tools are designed to optimize the entity’s activities, while constituting key tools for the management of the development project. If an Odoo CRM software will improve customer management and increase sales, the Odoo ERP solution will automate and streamline communication between departments and thus reduce operating costs.

NEW GENERATIONS OF SOFTWARE THAT MERGE ODOO ERP AND ODOO CRM

The market now offers software that integrates