Dirk SingerHow most people tune out ‘real’ news and why changing minds is largely a waste of time“German car makers won’t want to stop selling us cars”Apr 26, 2017Apr 26, 2017
Dirk SingerWhat is the future of airport design?Only 40% of the average airport’s income comes from the airlines that fly there. That leads to a challenge for airport operators:Mar 14, 20171Mar 14, 20171
Dirk SingerTen Neuromarketing InsightsOn Saturday morning at SXSW I attended a talk by Nancy Harhut on applying neuroscience to marketing. Easily the best session I’ve attended…Mar 12, 2017Mar 12, 2017
Dirk Singer“Global Britain” is a meaningless phrase if it’s only about trade and not peopleShortly after the EU Referendum The Sun published an editorial mocking “middle-class europhiles” like myself for being “furious that their…Jan 17, 20173Jan 17, 20173
Dirk SingerWe’re stuffed unless we make ourselves heard on Free MovementOn Friday evening while I was writing this piece, the front page of Saturday’s Daily Mail came through on Twitter.Sep 27, 2016Sep 27, 2016
Dirk SingerTwo questions to ask a Labour MP on freedom of movementSupposedly progressive Labour MPs are currently falling over themselves to abandon any support for freedom of movement, citing ‘legitimate…Sep 22, 20162Sep 22, 20162
Dirk SingerForget the facts. We need to get personalA blueprint for a future Pro-Europe campaignSep 19, 20162Sep 19, 20162
Dirk Singer“It’s The Sun Wot Won It”The EU referendum campaign wasn’t a festival of democracy. Instead, many of us absorbed only the most high level messaging before voting…Sep 12, 20162Sep 12, 20162
Dirk SingerinBrexistenceLaying the foundations for a new ‘Remain’ campaign and why we’re currently helping those who want a…Two months on from the EU referendum and arch-Brexiteer Ian Duncan Smith has been accusing the Remain camp of trying every trick in the…Aug 24, 20164Aug 24, 20164
Dirk SingerinLies, damned lies and statisticsShock, horror! Social media advertising is useless (Or is it?)Jun 23, 2014Jun 23, 2014