disha mishraWhat’s your secret Sauce? Is it Memes or Memes?“Memes are a new trend in marketing.” This statement can be right up there when explaining the marketing phenomena of the current…3 min read·Aug 28, 2020----
disha mishraNeuromarketing and Branding — A match made in heaven!“Neuromarketing has done its job even before you know it”. The why of marketing decisions, ad campaigns, packagings, and brand…3 min read·Aug 28, 2020----
disha mishraWe automatically smile back at people who smile at us and we instantly get upset by someone else’s…IMPLICIT- Psychologists Elaine Hatfield, Richard Rapson, and John Cacioppo explained in their research paper published in 1993, that…3 min read·Aug 20, 2020----