“What’s in a ‘Doge’? Exploring Twitter’s New Logo”
A bird by any other look would still ‘tweet’ as shrilly ……or with Doge shall it ‘bark’ or ‘yelp’ now, perhaps!
Prelude
But why should it really bother us.
Has the twitter logo been changed for the first time? No, not at all.
Its logo has gone through several iterations since its inception. And for now it is Shiba Inu, which is the symbol for Doge Coin.
Are we affronted that an uberwealthy has suddenly dreamt of a dog and changed his company logo to a Dog.
Or are we worried on account of Twitter’s sudden interest in a crypto.
But why should we so easily affronted. It might be the new April Fool prank come a few days late.
And if you think Twitter is a mad company, then you haven’t heard about its early chaotic days.
Evolutionary History
To set the stage for Twitter’s current chaos, let’s take a fast and furious ride through its evolution and discover how the company’s past may be just as turbulent as its present. Think of it as a crash course in Twitter’s chaotic history — buckle up and enjoy the ride!
The beginning
In 2005–06, Evan Williams, the mastermind behind Blogger, threw his weight behind a podcast publishing and aggregation platform called Odeo.
Unfortunately, from the very beginning, Odeo was plagued by misfortune. The universe seemed to be conspiring against them when Apple released their own podcasting platform, sending Odeo into a tailspin.
Twttr is born and Twitter follows
With the platform on the brink of collapse, Jack Dorsey emerged from the wreckage of Odeo like a phoenix with a groundbreaking idea — a service that allowed you to update your friends via SMS. And thus, Twitter was born!
However, Odeo’s bad luck persisted, as a bird enthusiast had already snatched up the twitter.com domain. As a result, they had to settle for twttr for a while before they were able to purchase the coveted twitter.com domain that still stands today. To add insult to injury, Odeo’s board refused to back the revolutionary new project, leading to the creation of a new corporation solely for the management of Twitter.
The Twitter team initially set a limit of 160 characters for tweets. However, they included the use of the username and a colon in front of the message, which took up 20 characters, leaving users with a final limit of 140 characters. This decision wasn’t made lightly, as the team spent considerable time discussing and testing different character limits.
The first tweet was sent by co-founder Jack Dorsey on March 21, 2006, which simply said, “just setting up my twttr.”
Unbeknownst to him, this brief message would herald the start of a novel epoch in social media and communication.
The potential
By 2007, Twitter had gained traction, and Jack Dorsey had become the company’s CEO.
Despite its potential, Twitter remained an unstable platform, often unable to handle the increased traffic it was receiving and frequently crashing.
As of December 2008, Twitter had achieved significant growth, attracting 4.43 million unique visitors.
And the politics
As Twitter began to gain momentum, startup politics began to rear its ugly head. Unfortunately, tensions between co-founders emerged, with Jack Dorsey turning against Noah Glass. Eventually, the Board removed Glass from the company’s history, despite being an instrumental part of Twitter’s creation.
It seems like even fate couldn’t resist turning on Jack Dorsey! The Board and stakeholders became concerned about his ability to manage and scale the growing platform, which led to him being booted from the CEO position in 2008. The company then faced a barrage of struggles, including frequent leadership changes and technical issues, before finally finding its footing and becoming the social media giant we all know and can’t do without today.
Conclusion
In conclusion, Twitter’s recent logo update has left users scratching their heads, wondering if it’s a joke or a strategic move. The Twitter bird might have just wanted a new hairdo, or maybe the new Doge logo signals the platform’s new found love for the crypto.
Postscript
Twitter’s journey to its current state has been a wild ride full of ups and downs. More turbulent than a helter-skelter, the platform has persevered and emerged as the beloved social media site we love to tweet daily, and now bark and yelp as well.
