Jocelyn JiainExperience ModelingModels as the Best Supporting ActorThe nature of modeling is to simplify, abstract from the reality, in which process, of course, you will lose some trueness of the…Nov 8, 2021Nov 8, 2021
Jocelyn JiainExperience ModelingA Model is Better than No ModelThe only way for the human brain to understand the complex reality is through abstraction, thus we create maps and models to help us…Nov 8, 2021Nov 8, 2021
Jocelyn JiainExperience ModelingUnderstanding the Business Ecosystem beyond the Customer Value PropositionEcosystem, now has become one of the business buzzwords. When you ask ten people what it means, you will probably get ten different…Oct 5, 2021Oct 5, 2021
Jocelyn JiainExperience ModelingMental Models: A Tool to Design for FluidityIn a typical design research process, we designers can get very excited after we have created personas and journey maps respectively. Then…Sep 27, 2021Sep 27, 2021
Jocelyn JiainExperience ModelingValues of a Journey MapA journey map is an aggregated infographic of how a user interacts with a service or a product, describing the user’s action, thoughts and…Sep 20, 2021Sep 20, 2021
Jocelyn JiainExperience ModelingHighs and Lows of Modeling PeoplePersonas have always been an interesting yet controversial topic in today’s User Experience field. Many of us, designers or marketers, have…Sep 13, 2021Sep 13, 2021
Jocelyn JiainExperience ModelingWhat is an Experience?In the field of psychology, experience can be seen as an emotion; in the field of business, experience is now one of the most critical…Aug 30, 2021Aug 30, 2021
Jocelyn JiainInstitute of Design (ID)Luis Arnal, Global Co-lead at FjordA design veteran with an apprentice mindsetJun 2, 20212Jun 2, 20212