The Black Pixel Manifesto


Black Pixel was founded by creatives as a place to pursue our craft and work with other talented people for mutual profitability. It was created as an institution with which we could identify and pursue interesting and engaging work, both with clients and on our own products.

Black Pixel was created with the idea that by working together, we can achieve greater successes using our skills and insights than any traditional business.

We embrace the power and expediency of consultative decision making: responsible individuals seeking the guidance of others for input on decisions they alone must make.

We are a design-driven organization. Design is not just how it looks but also how it works. We understand the importance of great tools and the role that thoughtful design plays in their creation. We also understand the value of beauty and delight, discoverability, and affordances.

We are a for-profit corporation. We recognize that money is the oxygen that allows us to pursue our objectives and an important way we can reward ourselves for our successes.

What We Do And Why

We do not specialize in any particular niche but seek to pursue the opportunities we find to create an amazing experience or redefine an existing user experience into something great.

We believe that Vitruvius best defined the ideals of excellence in workmanship, namely that products be solid, useful and beautiful (“firmitas, utilitas, venustas”).

We believe in being effective. That means that we work skillfully and quickly. We move fast and we ship swiftly. This ability to move rapidly and the quality of our work are what gives us the edge and is a part of how we provide value to our clients.

We believe in the balance of perfection and pragmatic expediency. We strive for ideals but prioritize shipping on time with a great user experience above all.


We believe in embracing talent where we find it, and to that end, we invest strongly in maintaining a remote culture.

We believe that the power of the team is the source of our strength. Skill, teamwork, and the ability to collaborate effectively in a remote environment are all required for our success.

We recognize that Black Pixel has a responsibility of stewardship to its employees. It is our duty to look out for their well being, protect them from toxic situations or overwork, and to advocate for their individual and collective well-being and happiness. It is our duty to invest in the growth and the future of our employees.

Our expectations of people are high. We recognize that Black Pixel is not a gift, nor is it something that any of us are simply entitled to. It is something we have fought to create and must all collectively continue to work for, both in our core creative endeavors, as well as working on material to promote the company and its efforts.

We believe that people should disagree and commit. We expect people to perform their duties and give voice to their concerns and ideas as they arise or are sought, and to put aside any differences and strive to ensure the success of the plans and goals of whoever they are working for.

As much as we ask of our employees, we also have a responsibility to give back as well. Work life balance, personal time, and a fulfilling career are all a critical part of being here.

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