Brainfood and Mozilla’s Open Innovation Team Kick Off Text Classification Open Source Experiment

Mozilla’s Open Innovation team is beginning a new effort to understand more about motivations and rewards for open source collaboration. Our goal is to expand…

The IAB has come up with “L.E.A.N.” and “D.E.A.L.” for strategies to face down the ad blocking problem. But if that’s all we do, we would be wasting a crisis here. Worse, we have the adfraud crisis happening at the same time, so we would be wasting two crises.

Scott Cunningham, Senior Vice President of Technology and Ad Operations at the adtech industry organization IAB, is introducing a new concept called “L.E.A.N. Ads.”

Today, the IAB Tech Lab is launching the L.E.A.N. Ads…

Where ad fraud hurts most, and how publishers and users can…