Mural: Transforming Team Creativity?

Doctor Digital
4 min readDec 20, 2023

--

Ladies and gentlemen, gone are the days when static slide decks could captivate an audience. In our visually driven era, dynamic/engaging and interactive presentations have become the norm. Mural, a fancy-schmancy new presentation application, is here to transform the mundane into the extraordinary. Imagine a blank virtual space, tailored for brainstorming, refining ideas, and visualizing complex concepts. Mural offers just that — a limitless canvas that goes beyond your traditional presentation. All in front of you at any time you can have your sticky notes teeming with ideas, mind maps sparking your creativity, embedded images for reference, and videos to bring everything to life.

Mural breaks the mold of limited, streamlined formatting options. Its intuitive interface allows you to go with your creative flow by giving you a huge selection of tools to work with. Colorful markers, shapes, interactive diagrams, flowcharts, and even embedded video feeds to enhance the look and feel…and content…of your presentation. But maybe you find yourself overwhelmed by a blank canvas. Mural’s expansive library of pre-built templates can help you feel at ease. From brainstorming sessions to project planning, from agile campaigns to design sprints, Mural has a template for whatever kind of presentation you’re putting together, making it easy to get your project started.

Now, even though I only tested it out as a solo user, it’s easy to see that Mural shines in its ability to facilitate an engaging team collaboration. Multiple users can work simultaneously on the same canvas, from any device, from anywhere they happen to be. The real-time collaboration can be huge with refining ideas, building a consensus, and creating a sense of shared ownership and accountability over the presentation. I also found that Mural’s utility extends beyond just presentations. It’s well-rounded enough for project planning, virtual team-building workshops, and even customer journey mapping. And better still, Mural plays well with your rother productivity tools. It can Integrate effortlessly with platforms like Slack, Google Drive, and Zoom, so it can streamline collaboration and keep everyone/everything in sync, eliminating cumbersome file transfers and window swapping.

With that all said, it’s important to consider both sides of the coin before diving into Mural. One potential hurdle is the learning curve. As someone who enjoys test driving these platforms, I can see that mastering Mural’s features and unleashing its full potential will require time and effort, especially for those unfamiliar with similar tools. That could be a deal-breaker for teams that have varying levels of tech savviness. I also have to add, the pricing structure may be a deterrent for individual users or smaller teams, since certain features and functionalities are tied to higher tiers. That honestly took me out of the running as a full-time Mural user.

Nevertheless, Mural’s strengths definitely outweigh its limitations. Its visually engaging and interactive style can captivate and foster a dynamic presentation experience. The modern and simplified interface, partnered with a diverse range of tools can easily empower user creativity and allow for some presentations that truly stand out. The power of real-time collaboration unlocks a whole new level of teamwork by facilitating brainstorming, refining project progress, and building conversation as it happens. The extensive library of pre-made templates provides a helping hand for any occasion, making it easy to jump in and get rolling. And like I mentioned above, Mural’s seamless integration with popular tools like Slack, Google Drive, Zoom, etc. ensures smooth collaboration and streamlined workflows. Its versatility extends beyond presentations and can shine as a full-fledged collaborative project management workspace.

Overall, Mural is a game-changer for those seeking to create impactful and memorable presentations. It requires some initial investment in learning and potential cost considerations, but the rewards are impressive. So if you’re on a quest for more engaging presentations and enhanced team productivity, Mural is a worthy contender in the arena. You can check it out at www.mural.co. If you give it a spin, let me know what you think!

--

--

Doctor Digital

Real estate agent professional by trade; explorer of all things AI and digital productivity.