Feb 23, 2017
4 min read
How to Talk About Your Competitive Landscape In Your Investor Pitch
“Oh we don’t have any competitors.”
When I hear that from a startup I know it’s going to be a painful pitch session.
On more than one occasion I’ve had to awkwardly show a startup a competitor that they’d never heard of, sending them to do some homework before working on their pitch. (Hey, better me than an investor!)
