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CONNECTING THE DOTS

In the final part of this 3 part series, Dot I/O Health’s data and insight lead Thomas Stoeckle discusses the latest research and trends in data analytics and communication, in particular for the health/life sciences/pharma space.

Getting from content to Wisdom

Perhaps the most important element of new management thinking, based on the VUCA model of an uncertain, unpredictable world (Elkington et al. 2017), as well as innovative approaches to strategy (Tavakoli et al. 2017), and the application of new practical methods of managing people and processes such as agile and scrum (Sutherland 2014; van Ruler 2015), is a reconsideration — if not abdication — of control. …


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DATA ACQUISITION, DESIGN THINKING AND ANALYTICS PROCESS

In part 2 of this 3 part series, data and insight lead Thomas Stoeckle from Dot I/O Health discusses the data analytics process which incorporates AI based data analysis tools and design thinking to assist with strategy in the Life Sciences, Pharma and Healthcare sectors.

Data Acquisition

Every data-driven process of insight creation starts with acquiring data. But today it is less and less about the ability to collect the data, and more about connecting the dots among the never-ending proliferation of data, from any place, in any form.

In strategic communication, it usually starts with content and media channels. Today, a pragmatic and agnostic approach to sourcing content reflects an ongoing, dynamic shift in content acquisition and distribution. It is good practice to utilise online content collection and analysis tools that allow both to apply the latest innovations in artificial intelligence and machine-learning. …


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IN 2014 MORE THAN 14 MILLION MEXICANS HAD
DIABETES AND THEN MEXICO IMPOSED A SUGAR TAX.
IT STARTED A TREND.

As Diabesity has become a global epidemic, governments have increasingly responded by slapping sugar taxes on fizzy drinks and certain foods too. Dot I/O Health Trends and Inquiry Partner, Nicola Gill, looks at what has worked and what’s next in slowing down this epidemic

Back in 2016 Dot I/O Health reported on the Mexican government’s seemingly (then) bold step of levying a sugar tax on sodas (as fizzy drinks are called in the Americas) in 2014 to try and stem the tide of obesity that had swept the Central American nation — as well as imposing an 8% tax on foods high in sugar, salt and fat. …

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