Dowitcher DesignsContent Marketing DefinedBefore I get around to answering common content marketing questions, allow me to cover the basics. Whether you’re new to the marketing…Aug 16, 2017Aug 16, 2017
Dowitcher DesignsTips To Increase Email EngagementBack in 1978, the first marketing email was sent out by one Gary Thuerk, Marketing Manager at Digital Equipment Corporation. Gary sent an…Jul 14, 2017Jul 14, 2017
Dowitcher DesignsDesperately Searching For Blog Topics? Here’s Where To Find ThemOne of the most daunting things a writer faces is a blank page. Have you ever poured your coffee, sat down at your computer with a new…Jun 23, 2017Jun 23, 2017
Dowitcher DesignsAttract, Engage, Delight Customers Online with these Steps to Successful Inbound MarketingIt’s been four years since we last posted a blog on what successful inbound marketing looks like and, well, a lot has changed in the…May 26, 2017May 26, 2017
Dowitcher DesignsThe Stories format is currently dominating social media.Instagram copied Snapchat. Facebook copied Instagram copying Snapchat. (The Stories format is also dominant on the Messenger and WhatsApp…May 10, 2017May 10, 2017
Dowitcher DesignsWhat is Integrated Marketing?As a marketer, I’m always on the lookout for new techniques and ideas to enhance my marketing efforts. Today, I’m here to talk about why…May 3, 2017May 3, 2017
Dowitcher DesignsDid Intel CEO Andrew Grove get it right?Often, a company’s team members can rattle off numerous competing brands. And they might even know major differentiating factors like…Apr 18, 2017Apr 18, 2017
Dowitcher DesignsHow to Create Insightful and Actionable Buyer PersonasPersonas, they help get the right messaging to the right people. For some, creating personas may seem like unnecessary busy work. Past…Mar 31, 2017Mar 31, 2017
Dowitcher DesignsIncrease Email Conversions with Segmentation and PersonalizationEmail marketing has changed dramatically since the early days of the Internet, when all we had access to was 1990s-era AOL. It is no longer…Mar 7, 2017Mar 7, 2017
Dowitcher DesignsImplementing Your 2017 Marketing CampaignThere are many benefits of creating a marketing plan but just as important is turning that plan into marketing campaigns that work to drive…Feb 28, 2017Feb 28, 2017