Drake Cooper is excited to announce Epic Shine Car Wash as our newest client! We are ecstatic to add another local company to our client roster.
Epic Shine has five locations throughout the Treasure Valley and one in Magic Valley. With expansion plans in the near future, the company is seeing promising growth over the upcoming years.
Please join us in welcoming Patrick Hoopes as our newest Creative Director at Drake Cooper!
Patrick struck a chord with us early on — not only in his depth of experience with clients but as a candidate who embodies what our goals are as an agency. His creative style is unique and unexpected, and he offers a genuine sincerity to his work that is infectious.
Patrick’s career began as a copywriter at Sponge in Chicago. He steadily rose through the ranks to become Associate Creative Director before jumping to GTB, formerly Team Detroit. There he honed his creative chops pitching…
In several of our projects with PATH, we’ve been honored to help address many global health concerns. We are especially thrilled with the recent news that the Sinapi Ellavi uterine balloon tamponade (UBT) received regulatory approval in Ghana and Kenya. To date, Ellavi UBT is now registered in more than 10 low and middle-income countries.
Ellavi was clinically tested in 4 hospitals in South Africa between 2016 and 2017 and in additional clinics in 2018 and 2019, with support from the South African Medical Research Council and the Global Health Innovation Accelerator. Study results demonstrated high acceptability, safety, and efficacy…
Drake Cooper is super excited to celebrate the great news that ExtraMile Convenience Stores are the Official Convenience Store of The Los Angeles Football Club (LAFC). The LAFC is the newest MLS soccer club serving the greater Los Angeles area and is invested in celebrating the “world’s game” by constructing and developing the 22,000 seat Banc of California Stadium and a top-flight training center on the campus of Cal-State Los Angeles.
This news comes on the heels of the rollout of our “You Deserve Extra” marketing campaign centered on ExtraMile’s better in-store experience with all the indulgent extras that make…
BOISE, Idaho — (December 15, 2020) — Drake Cooper, one of Idaho’s oldest advertising agencies, has 50 new yet very familiar owners. On December 1, CEO Jamie Cooper transferred 100% ownership of the company to its employees retroactively, creating a full year of stock accumulation for 2020. In a first for Idaho creative agencies and one of only a few in the Northwest, Drake Cooper is now an ESOP company.
“Since 1978 when Bill Drake founded the agency, we’ve always believed our people are the key to our clients’ success and therefore to our agency’s success and longevity,” said Cooper…
November is a special month for us at Drake Cooper.
Each year during this month, we launch Dream Big, where we set out to help one ambitious nonprofit organization by awarding agency services to the recipient for an entire year. Yep, you heard it, 365 days. And we’re not just talking minimal services — we’re talking killer creative direction, expert writing skills, media magicians, and a whole lot more.
2020 was an incredibly challenging year for all types of businesses in Idaho, and nonprofits were no exception. …
How Challenging Times Impact Consumer Behavior
We all approach the world differently. In the face of change, people think differently and people act differently. COVID-19 is revealing this more and more with each passing week. As we revisit our highly-read React To / Realize framework for brands, it’s people’s different worldviews and actions surrounding C-19 that we’ve seen marketers grapple with the most — something we expect to continue throughout the summer.
We appreciate the support and collaborative conversation the React To / Realize framework has generated since the coronavirus pandemic began. We’re finding that organizing the consumer-related developments unfolding…
When the going gets tough, the tough start collaborating. At least that’s what The World Ventilator Foundation (WVF) demonstrated to us over the last few months when they reached out to partner on an urgent and timely project to name, brand, and launch a rapid response ventilator.
This newly-formed organization is a Seattle, Washington-based nonprofit alliance of professionals in science, engineering, clinical care, and corporate management. This all-volunteer partnership came together during the COVID-19 crisis to design a fully functional, safe, and affordable ventilator. …
Tools 2 Thrive for Mental Health Awareness Month
Since 1949, Mental Health Awareness Month has been observed every May. According to Mental Health America, “1 in 5 people will experience a mental illness in their lifetime and that everyone faces challenges in life that can impact their mental health.”
This Mental Health Awareness month looks quite a bit different than in previous years. This year, COVID-19 has turned our world upside down, and with that has instilled fear and stress for millions of people.
For many, this pandemic has not only affected people’s physical health but their mental health too…
We’re honored to announce that ExtraMile Convenience Stores LLC has hired Drake Cooper to serve as their brand and creative Agency of Record. We couldn’t be happier with this news and warmly welcome them into the fold!
With over 950 locations along the West Coast, and with new stores opening in Idaho and Utah, it’s an exciting time for the brand. Drake Cooper’s role will be collaborating with ExtraMile on overall brand strategy and campaign execution, inclusive of traditional and digital advertising channels plus handling website and social media duties.
We haven’t been strangers to the ExtraMile team, having worked with them for the past two years to develop packaging design for their new line of ExtraMile ExtraGood-branded products, including bottled water, beef jerky, chocolate, candy, and chips. Expanding the role is a thrilling next step, and we’re ready to roll!
Turn it up.🤘🏽Northwest, USA