Average revenue per user is very high for messengers that offer these platform layers: $7.00 for WeChat, $4.24 for KakaoTalk, and $3.16 for LINE.
The Messaging Phenomenon Has Hardly Begun
Stephanie Newman
67223
WeChat makes $7.00 per user in China!
That’s 0.1% of average income, spent in WeChat. One dollar in every thousand earned.
So in the US Facebook might expect $50 revenue per Messenger user?
No wonder they’re taking this seriously.