One more reason why we are on the right side of the future of fashion industry.

2017 was the worst year on record for brick-and-mortar retail. The reality is that many stores are closing for the same reason they’ve always closed — they simply don’t meet the needs and demands of customers. “The biggest upside to technology in fashion will be the ability to offer consistency, and being able to personalise the customer’s shopping patterns,” said Robert Burke, chief executive of retail consultancy firm Robert Burke Associates. Indeed, fashion companies that effectively deploy the right technologies will be able to enhance their competitive advantage by personalising products and shopping experiences, and refining logistical processes that nibble away at budgets. And this is where we come in.

https://www.businessoffashion.com/articles/fashion-tech/5-technologies-transforming-retail