Drew PattersonThe Short-term Rental Market and Airbnb at a MilestoneAirbnb’s IPO marks a milestone in the travel industry and consumer internet as a whole. By redefining traveler expectations and…Nov 16, 2020Nov 16, 2020
Drew PattersonPlease Stop Shouting: Why Broadcast Marketing Gets Tuned Out in an Age of MessagingIntroductionMar 1, 2016Mar 1, 2016
Drew PattersonBirth of Messaging Services => Death of Call CentersFew experiences conjure more consumer loathing than being transferred from department to call center department. YouTube is replete with…Feb 9, 20161Feb 9, 20161
Drew PattersonWhy Messaging Services of the Post-App Economy Will Save Customer ServiceSadly, the cartoon above typifies far too many service interactions, whether at hotels, airlines, rental car agencies, or other service…Jan 28, 2016Jan 28, 2016
Drew PattersonWelcome to the Post-App EconomyWhenever a traveler is faced with a challenge, big or small, a common phrase will be uttered by a friend or colleague: “There’s an app for…Jan 12, 2016Jan 12, 2016
Drew PattersonSharing Economy or Franchise redux?Professionalization of the sharing economy has deep implicationsMay 4, 2014May 4, 2014