Brand and Content Strategist. Fluent in Fashion and Luxury. PhD, University of Cambridge.
Many of us have spent our careers trying to “fit in.” But, what if we’ve got it all wrong?
Does the recent announcement of the closing of Henri Bendel mark a decline in the importance of a…
Are luxury brands under more pressure than mainstream fashion to produce original, high-end storytelling?
Brand marketing runs on content. Do you know where all your content lives?