Danny Setiawan – Medium

Danny Setiawan

Danny Setiawan
in
Product Coalition

How Do You Combine a UX design Process with AARRR Framework?

This is an answer that I gave to a question asked on Quora. Since a lot of UX designers and Product Managers have trouble connecting the…

May 27, 2020

How Do You Combine a UX design Process with AARRR Framework?

May 27, 2020

Danny Setiawan

We’ve got low retention. How can you help us ?

This is a question that I get quite a bit from startups I coach and my clients.

Aug 10, 2018

We’ve got low retention. How can you help us ?

Aug 10, 2018

Danny Setiawan

Can I be a UX designer without being a UI designer?

The short answer is yes, but graphic design skill would make you more efficient.

Aug 29, 2017

Can I be a UX designer without being a UI designer?

Aug 29, 2017

Danny Setiawan

What’s the cost of NOT doing usability test ?

The most common objection to doing usability testing is that it takes up too much time (slow down development). It is seen as something…

May 10, 2017

What’s the cost of NOT doing usability test ?

May 10, 2017

Danny Setiawan
in
UXSG

Are UX Designers Really Necessary?

Many managers ask this question that cast doubt in the value that UX Designers bring to the business. Are they really necessary? No. Read…

Apr 27, 2017

Are UX Designers Really Necessary?

Apr 27, 2017

Danny Setiawan
in
Product Coalition

How to use Dave McClure’s Pirate metrics to direct your product development process?

You build products to make contribution to the business’ bottom line. In order to do this, you need to know how to measure your product’s…

Jan 25, 2017

How to use Dave McClure’s Pirate metrics to direct your product development process?

Jan 25, 2017

Danny Setiawan
in
Prototypr

We ran a successful Design Sprint, now what?

We recently finished a design sprint for a new product concept that aims to solve a big problem that our existing products have.

Jan 24, 2017

We ran a successful Design Sprint, now what?

Jan 24, 2017

Danny Setiawan
in
Product Coalition

How to price your product in 3 easy steps

No matter how great your product is or how big the market for it is, if you don’t price it properly, you’ll end up not capturing the market…

Jan 22, 2017

How to price your product in 3 easy steps

Jan 22, 2017

Danny Setiawan

Why is user-centered design important?

Because if you don’t solve real problems for your users, they’re not going to give you (business) money.

Jan 20, 2017

Why is user-centered design important?

Jan 20, 2017

Danny Setiawan
in
Prototypr

Vanity UX (deliverables)

Similar to how vanity metrics are the metrics that look good, but don’t lead to actions, vanity UX deliverables are those cool looking UX…

Jan 19, 2017

Vanity UX (deliverables)

Jan 19, 2017

Danny Setiawan

Danny Setiawan

Head of Design at CoCreate, , Lead Instructor at Flatiron School. Worked with major brands like The Economist, Yahoo!, General Assembly, MSN, PwC and startups

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