The impact of Generative AI on Product Management and Product DesignThe Fear, the Shift, and the Global PerspectiveJan 24Jan 24
Who should Product Design report to? Unpacking the remit of design in organisationsThe role of design in organisations has transformed from an aesthetic afterthought to a critical driver of business strategy, product…Jan 22Jan 22
Has quality in tech peaked? The downward curve of craft and commoditisation of productsIn the grand narrative of technological innovation, there have been moments of triumph that defined entire generations. The invention of…Jan 21Jan 21
Paying the tax: The hidden costs of shipping unverified — Insights from two decades in Product…Every product organization faces a critical choice: ship fast and adapt later or invest time in validation and research upfront. While the…Jan 10Jan 10
Strong opinions, strongly held: Why seasoned leaders should be unleashed, not restrainedNov 12, 2024Nov 12, 2024
Building loyalty through retention : How a focus on retention maximizes engagement and advocacyProduct-Led Growth (PLG) shifts the traditional sales model, putting the product at the heart of user acquisition and retention. But in…Nov 12, 2024Nov 12, 2024
A cubist approach to low-cost user acquisition, new products, and use casesInspired by Picasso and the art of Cubism, this approach to Product-Led Growth explores multiple perspectives of user acquisition through…Nov 12, 2024Nov 12, 2024
The role of thoughtful onboarding in driving user success in PLGIn the modern SaaS landscape, Product-Led Growth (PLG) has emerged as a dominant business strategy. It flips traditional marketing and…Nov 12, 2024Nov 12, 2024
Strategies, success stories, and pitfalls for acquiring customers in PLGIn any startup or product, the acquisition of customers is the lifeblood of any growing company. For companies operating within a…Nov 12, 2024Nov 12, 2024
The power of activation for realising user value in PLGProduct-Led Growth (PLG) has become one of the most effective growth models in today’s digital landscape. At the heart of PLG is the idea…Nov 12, 2024Nov 12, 2024