Content Strategist @Tennessean | Tweeting about TN news, politics & other things of note | Husband, proud dad, telemark skier, NJ native. — dgang@tennessean.com
Just a quick post here. But a great discussion with Dana Chinn of the USC Annenberg Center on meaningful measurement and an audience-first approach.
Two quick takeaways. Be sure to tell the complete story behind the story and the metrics. That story goes beyond the top line page view number. Particularly with government…
I’m looking forward to attending ONA next week in Los Angeles. It’s always great meeting new people, connecting with colleagues from around Gannett and reconnecting with old colleagues. Plus, learning is the best part of these conferences.