Duncan Stoddard3 habits of highly effective analystsMost analysts start out with a good deal of enthusiasm for coding and clever sounding mathematical models. I certainly did. But to become a…Mar 18Mar 18
Duncan StoddardCombining Bayesian MMM and CLV to help decision makersMarketing and finance need reliable, trusted metrics to make decisions. In the case of subscription businesses, they need to know how…Feb 151Feb 151
Duncan StoddardSubscriber Lifetime Value with Hierarchical Bayesian Survival AnalysisWe’ve been doing a lot of work in the area of customer lifetime value modelling. It’s a satisfying domain to focus on, not just because of…Apr 5, 20231Apr 5, 20231
Duncan StoddardIs data science becoming a market for lemons?I’ve noticed a concerning trend. More and more in enquiries or at pitches we’re being asked questions like ‘can you help us build a neural…Nov 26, 2019Nov 26, 2019