The Ultimate Gauge of Social Media Success: People

How many names can you remember?

Yesterday marked the four-year anniversary of Google+. A network that according to most (bad) journalists has been dead, dying and/or “walking dead” from the beginning.

Those journalists are morons. But that’s another rant entirely.

For me, Google+ has been the most powerful social network that has ever been created. It’s been the catalyst for all the success I enjoy today and has bee, more than anything else, a place where I’ve connected with more great minds than ever before.

I summarized my sentiment in a Happy Birthday Google+ post.

What I’ve realized again and again is that success — whether it be that of a social network or a personal brand like myself — is not based on anything but people.

How many lives have you touched? How many people can you think of off the top of your head who have impacted you? How many people can say that they are better because of your relationship?

To be successful on social media never make it about the number of followers you amass, your view counts, or how many “hearts” you get. To be successful on social media it must always be about the relationships you cultivate.

This will probably be a more extensive post on, but until then, what are your thoughts about this?

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