Jack DysoninSAP Innovation Spotlight5 ways AI and machine learning can improve CXBy 2020, 85% of a client’s relationship with a business will be managed without interacting with a human.Apr 20, 2018Apr 20, 2018
Jack DysoninSAP Innovation SpotlightDisruption! AI! GDPR! In All the Excitement, There’s One Thing Brands Can’t Afford to ForgetAs brands experiment with new ways to engage audiences, they must remember to be authentic, or lose credibility and consumer trust.Apr 3, 2018Apr 3, 2018
Jack DysoninSAP Innovation SpotlightConversational Commerce: Is the digital assistant the death of retail or its savior?Conversational commerce will reshape the CX for brands and upend the retail experience for consumers and businesses.Mar 28, 2018Mar 28, 2018
Jack DysoninSAP Innovation SpotlightBrands with channels beware: How to lose friends and not influence peopleIn the age of personalization, content must offer value to the reader. Words, how often and where you say them matters more than ever.Mar 14, 2018Mar 14, 2018