Quency Phillips is an innovation strategist, public speaker and engineer with over a decade’s worth of experience. After successfully working in pharmaceuticals, sports, and not-for-profit industries, his marketing and business expertise have made him uniquely qualified for the role of Chief Marketing Officer at eHarvestHub.
We sat down with Quency to talk about his experiences at eHarvestHub and how its blockchain can help small farmers connect with retailers and truckers, cutting out expensive brokers and middle-men.
What first inspired you to join EHH?
Our CEO and Founder, Alvaro Ramirez, is the engine of eHarvestHub and was a big inspiration when joining the company. He’s one of the most dedicated and hardworking executives that I’ve met in my career, and together we are committed to making food affordable and accessible for all. In the coming decades, the global farming industry will face new challenges, so I’m incredibly excited at what the future holds at EHH.
Can you describe your average day at EHH?
As the Chief Marketing Officer, a typical day starts around 5:30 AM when I check our Telegram channel for updates. It’s important that I stay connected to our community, who are the lifeline of our business. Afterward, I have internal conversations with our executive team, as things move very quickly at EHH. We’re in startup mode, so I’m ready for new challenges from the moment that I pick up my cell.
What motivates you to go to work every day?
What motivates me is knowing that small independent farmers are going out of business and losing their livelihoods because of exorbitant costs. I go to work every day knowing that truckers are risking their lives driving without sleep to make ends meet. That our neighborhoods and schools are not receiving the best produce and that we have practical solutions to many of these problems. It’s these challenges that motivate me when I wake up in the morning.
What are the top three reasons to be excited about EHH?
Firstly, we have one of the most driven and knowledgeable CEO’s in the game. Secondly, under Alvaro’s leadership we are 100% committed to making food affordable and accessible for all, and who wouldn’t be excited by that? Finally, from a big picture perspective, the global farming industry is only going to get larger and more interdependent as technology evolves, so this is just the beginning of a fascinating journey.
Tell us a little about your background before joining EHH. What set you up for success in California?
I’ve been working in marketing and business development for over 20 years, from industries as diverse as pharmaceuticals, sports, entertainment, and politics. Over the last four years, I’ve been focusing on the social and collective innovation efforts here in California. My policy background will help our future regulatory conversations with retailers and suppliers. While my business development background, which involves lots of networking and marketing new products, has given me an excellent grounding in that side of the business.
When did you first become interested in the US farming industry?
When I was a child, I remember visiting my grandparents in rural Pennsylvania and harvesting the vegetables in their back garden. That gave me an early appreciation of how we nurture the soil in this country, and now that I’m living in California, I’ve seen first hand how small farmers support not only their local community but the entire world. So, I’ve always been interested in farming, and since I’m an engineer at heart, I’m continually learning about disruptive technologies and EHH manages to combine them both.
Why is now the right time to launch EHH?
As you know, the global food crisis is not going away, and EHH has a proven track record in the startup industry. After we received funding from Tim Draper and other investors, we felt now was the time to introduce our product and services to the world.
What’s been the biggest challenge for you so far?
For me, the biggest challenge has been adapting to the crypto community. It’s a 24/7 job, and that’s been a challenge, as the farming industry is global now. With that, you have language issues, governance matters, time zone constraints, and other technical factors. I’ve had to learn to adjust and adapt on a daily basis to this new reality.
What is about blockchain that inspires you?
For me, its smart contracts that inspire me the most. Farmers, truckers, and grocery stores are suffering all over America, and when it comes to payments, this can affect the livelihoods of each party. Farmers are already struggling to make it to each harvest season, and truckers are forced to stay longer on the road, to make enough money to cover their expenses.
Small grocers face competition from larger retailers, making it more expensive to have truckers deliver produce to them before it spoils. Our blockchain smart contracts can help keep the integrity of the distribution system intact. That means everyone can make a living. That’s part of the inspiration for everyone at the company.
What sort of regulatory challenges do organizations like EHH face?
With all things that are new and in its’ infancy stages, credibility is a big issue. Regulatory challenges are always a threat, as people are still unfamiliar, and policy change takes a long time to happen in the United States.
How does EHH ensure the security of the platform?
Our blockchain — and I know our tech team will go into that — so I’ll keep it simple.
What feedback are you getting from other organizations when you speak about the company?
Everyone loves it and wants to know more about we do here at EHH. Once we explain our operation and goals, they get it on every level immediately.
What do you hope to accomplish in the next six months?
Over the next six months, we will have our Pre-ICO and over 150,000 transactions for farmers using our platform. We will also have our eHH token in place, and everyone here at EHH is excited about that.
eHarvestHub connects small farmers directly to retailers and truckers, helping to enhance the exposure and increase the value of their brands, build their business and increase their profits.