The COVID-19 pandemic has upended industries around the world and changed consumer habits. This has been most noticeable in the world of eCommerce. With more people staying home due to government-mandated lockdowns, people are turning to online shopping to get the things they need, whether this is groceries and cleaning supplies or clothes and books.
As a result, we’re seeing significant growth in eCommerce sales and demand for shipping. But, this isn’t a one-size-fits-all proposition. …
Spanish footwear brand Tropicfeel became a crowdfunding success story when it funded its first versatile, sustainable sneaker on Kickstarter.
Since then, the brand has gone from strength to strength. At Easyship, we’ve been privileged to help them along on their journey by shipping their shoes to over 25,000 backers in 185 countries, cutting their shipping expenses by 20%, and moving from a crowdfunding campaign to a dedicated Shopify store.
We’ve been truly inspired by their mission to tackle the environmental implications of travel, so we wanted to take a few moments to share their story with our Medium readers!
Online shopping demand during the holiday season brings with it a flurry of both excitement and tension for eCommerce sellers.
As Christmas approaches, customers on a shopping spree who are busy planning gifts for friends, relatives, or even themselves, become more demanding by the minute. All that matters to them are great discounts and faster shipping!
One way to ensure you meet the demand is to prepare your supply chain for this peak season. However, hiccups can happen, causing unforeseen issues that suddenly put you in a bind.
Post-Black Friday / Cyber Monday…
When running a small business, there are endless decisions that need to be made every day. Googling our queries can present us with an overwhelming amount of articles, but who has the time to get through all this content to find what we’re looking for?
Another way to consume content a lot quicker is listening to podcasts. They’re an engaging way to absorb information and they really let creative ideas flow in our thought stream.
At Easyship, we have a running list of favorite eComm podcasts that we’d love to share with you. …
If your company has been operating for a few years now, it’s worth taking a look at your logo and asking yourself the following:
If the answer to any of the above questions is a no, now is a good time to modify your logo to suit your business image and needs better.
A logo is an identifier for a company and significantly impacts brand recognition. It should cast a strong first impression on those…
Finding a product or service worth paying for is something we all struggle with. People oftentimes link cheap to low quality, and expensive to high quality, limiting themselves to only two choices. And there doesn’t seem to be a clear middle ground, where good quality is matched with reasonable pricing.
In shipping, customers are always facing this problem. Do they pay more for fast delivery time and excellent tracking service? Or do they pay less for slower delivery time and basic tracking information?
But hey, it’s 2018 — there must be an option that combines the features of express couriers…
Mastering logistics is crucial for eCommerce businesses. Dealing with multiple shipments can take up more time than you have, and luckily there are new technologies rolling out one after the other to address this very problem.
Finding a shipping software that matches what your business needs will not only make your customers appreciate a smooth shipping experience, but it will also give you an edge over your competitors.
If you still need convincing that logistics automation works wonders for your business, consider these benefits:
Reaching a global audience through cross-border selling is a must-do for online stores and many store owners understand the monetary value, but they shy away from the potential profits; the challenges outweigh the benefits.
Each step of the process in international shipping adds a layer of complication on top of the other, causing headaches from customer complaints to delivery delays. No one said international shipping is easy. It is tricky and complex.
But whether you are shipping to or from the United States, scaling your online business should not be this complicated. With the amount of money from abroad waiting…
Omnichannel — the integration of all related channels in marketing and sales for a seamless shopping experience. Whether it be online or offline, the customer will have the same access to all the necessary information, along with the ability to browse and purchase anywhere, anytime.
This means everything now revolves around the buyer, benefitting both the client and the business. Having an eCommerce store on top of your brick-and-mortar space means having a greater customer audience as people now have access to your store worldwide. …
Waverly Labs is the creator of the Pilot, an earpiece paired with a smartphone app that translates conversations as they’re happening.
At Easyship, we’ve had the privilege of working with them to ship this innovative earpiece to over 27,000 crowdfunding backers from 110+ countries.
Inspired by how they they tackled the issue of being lost in translation, we wanted to share some of their story with the Medium community!
Think about how we currently try to converse with someone who doesn’t speak the same language. …