Packaging Tips: How to Package your Products for Delivery
Product packaging plays an important role in the customer shopping experience and customer satisfaction. No customer likes damaged products, and it is one of the worst nightmares for businesses if a customer returns their products due to poor packaging and damaged goods. While all businesses need to pay attention to product packaging, it is a little more critical for e-commerce businesses.
This is because packaging is one of the foremost ways an e-commerce business interacts with its customers. As online stores have no physical presence, the packaging is one of the few tangible ways you can convey your appreciation and value to your customers.
For instance, a customized thank you card in the box or a special wrapping material can add tons of value, creating a rich customer experience. It will leave a lasting impression on your customers as soon as they open the box, improving your customer retention rate as well.
In addition, good packaging also plays a critical role in keeping your products safe and sound till they reach their final destination. It also allows you to save a lot of money in the long run as you won’t have to exchange items or pay for shipping items twice.
Therefore, regardless of the shape, size, and material of your products, good packing is essential every time you deliver a product anywhere in the world. If you are looking for help and guidance to enhance your product packaging, you are in the right place.
This article will list some packaging tips to help you package your products for delivery. Keep reading to learn more.
3 Packaging Tips to Help You Package your Products for Delivery
Packaging Tip # 1: Assess Your Products Requirements and Choose the Right Material for Packaging
A product passes through many people on its way to the customers. This is why you need to pay attention to the material you are using to pack the products and if those materials will suffice the journey. Choosing a low-quality box for your valuable product is a big mistake, which can cost you tenfold in the long run.
This is why it’s best to first assess the kind of packaging your product will need and then decide on the materials you will choose accordingly. Consider four things:
· The weight of the product
· The size of the product
· The shape of the product
· Value and fragility of the product
Packaging Tip #2: Wrap Products Separately
If a customer has ordered multiple items, wrap each one separately. Don’t be frugal, and wrap everything in one box or bag. This will prevent items from bumping into each other and minimize the chances of product damage. The items will also need to be packed separately, so they don’t all get managed at the same time.
For instance, if all the items are in one box, and that box gets wet or falls, all items in that box will be damaged. On the other hand, if there is just one item in each box, the rest will remain safe even if one gets damaged.
Packaging Tip #3: Filling and Cushioning
If there is space in your box, your products will move around and bounce along the way. They can get damaged in this process, which is why filing the box is essential. There should be sufficient filling and cushioning in your box, not less and not more.
This will ensure the product does not move around during transit and there is enough cushion to protect it from impact. You can use:
· Foam inserts
· Cardboard inserts
· Bubble wrap
· Airbags
Leave it to the Custom Packaging Experts at E-Commerce Express
Now that you know about the concept of product packaging and have some handy tips in your mind, it’s time to get started.
If you’re looking for experts to help you with product packaging, E-Commerce Express is the perfect solution for you. It’s an all-rounder order fulfillment company that offers branded & custom packaging services, access to international warehouses, professional product photography, 3PL logistics services, 3PL warehousing solutions, and more.
They are one of the leading e-commerce fulfillment centers and service providers in the business. They also have a trusted network of manufacturers, suppliers, and carriers who’ll ensure excellent e-commerce fulfillment services anytime. Additionally, they offer various services such as third-party Amazon FBA services, dropshipping services for e-commerce businesses, warehousing receiving and inventory management services, and much more.
So what are you waiting for? Contact their experts now to learn how they can create a successful international brand by focusing on your packaging for your business!