Coupang: 5 Unique Services that Coupang Provides

Coupang Series #2: Key Features. What do you know about Coupang, the South Korean version of Amazon?

Services that Coupang Provide:

Coupang is well known for its largest size of ‘fresh food’ delivery. What it means by ‘fresh food’ is: fruits and vegetables and anything you would consider as ‘fresh’ commonly.

2. Rocket Delivery

Rocket Delivery is basically the guarantee of quick delivery to the customers. Guarantees direct delivery on the following day of purchase, free delivery costs to any products over 1,9800won (somewhere around $18~20). Well, flip the coin and now for the sellers; Rocket Delivery is basically a B2B transaction between the seller and Coupang. Once a product is accepted as qualified for Rocket Delivery, it has a higher chance of gaining popularity among customers as it gets the rocket delivery mark (A symbol of trustworthiness). Thereby, it leads to the increase in sales volume, and a steady orders (because Coupang buys it from you in bulk)

3. Coupang Eats

Do you know what UberEats is? Well, same thing. It is just the Coupang version of that. I remember doing research on Uber, and found out that UberEats was not so successful in Korea because of Coupang Eats. So obviously, it is a meal delivery service that ranked 1st place in the number of downloads for Android in 2021.

4. Coupang Play

Coupang Play is a video streaming service. You can think of it as Netflix. People enrolled in the following service can stream local & international TV series, Sports, Educational contents, movies, etc. There are some of Coupang Play’s Original contents; currently, SNL Korea, and Road to Qatar which contains the stories of Korean soccer players preparing for the 2022 FIFA World Cup are the two Original Coupang Play contents.

5. Rocket WOW Membership

Rocket WOW is basically a membership that provides what Coupang provides as services. It covers from free delivery cost, free returns within 30 days, Rocket Fresh, to Coupang Play service. Its monthly fee is 4,990 won (around $4~5).

What Carries the Actual Weight is Just about to Arrive

Now that we have seen the general introduction of Coupang, and some of its unique services & features, now let’s get down to the real business: How to enter into Coupang as a seller and actually sell stuff! The interesting part is now on its way.

Originally published at https://kontactic.ghost.io on June 7, 2022.