For the past decade, conventional startup wisdom has been to focus. Find a narrow problem, solve it and you’ll be rewarded. And for the past decade, that’s been pretty good advice. The world is full of excellent point-solution SaaS products, many of which unseated inferior modules in old-school enterprise software…

What I’ve always found frustrating about much of the writing about “growth” and growth teams is that there’s this implicit assumption that every company needs the same sort of team, no matter the company’s stage or product. This mythical team is, of course, the engineering growth team. The mad scientists…

More and more, I think early stage entrepreneurship is just one big, nested explore–exploit problem. And strangely enough, childhood might offer us some solutions. For those that aren’t familiar, the explore–exploit tradeoff is perhaps best explained by the multi-armed bandit problem. Put simply, imagine a gambler standing in front of…

Bring together go-to-market leaders from leading no/low code (a.k.a. “customer-built”) software companies, and eventually, you’ll land on the same topic: the challenge of user activation. While this is a hot topic behind closed doors, I think it’s relatively under-discussed more broadly. I’m not sure why, but perhaps it’s because customer…

We spent a lot of time during the early years at Airtable pondering over how to describe Airtable to somebody who had never used the product before. Is it a spreadsheet? A database? A spreadsheet-like database? Something else entirely? What seemed like a simple task proved to be incredibly difficult…

Companies like Figma, Airtable, Notion, and Zapier are all consistently trotted out as outstanding examples of the “product-led growth” strategy come to life. But I think they’re doing something different, and much more interesting, than vanilla PLG. The reality is that the basic features of product-led growth that made Slack…

After almost four years at Airtable, I’m thrilled to announce that I’m joining Angular Ventures, a specialist first-check VC firm investing in pioneering enterprise and deep-tech founders across Europe and Israel, as a full partner. …

In my role at Airtable, I’ve had the pleasure of working with hundreds of startups. When we meet, we sometimes talk about how they could be using Airtable, but more often than not, we’ll just talk about the business in general. More specifically, because this is a favorite topic of…

Kenan Saleh is the founder of Halo Cars. He started Halo, along with two cofounders (Faizan Bhatty & Ryanne Fadel), during his senior year at Penn. …