Elizabeth DavisHow the Understanding Cycle of Trust can Lower Customer ChurnMarketing is essentially a promise. Domino’s pizza doesn’t vaguely suggest they might have your pizza at your door in thirty minutes. It’s…Apr 20, 2022Apr 20, 2022
Elizabeth Davis4 Mistakes You Make When Naming Your Small BusinessYou’ve put a lot of time and thought into your business so far. You’re excited. You’re ready. And then comes the moment where you’re making…Apr 19, 2022Apr 19, 2022
Elizabeth DavisMaking Money as an ArtistI started my first art business while in elementary school; painting pictures of birds and stars and selling them to my family members for…Jan 31, 2022Jan 31, 2022
Elizabeth DavisWhy You Need to be Marketing about Community during COVID-19Marketing doesn’t stop just because of a pandemic. Instead, it changes. The economy still needs to stay afloat, and marketing is what…Apr 16, 2020Apr 16, 2020
Elizabeth DavisCoco-Cola and the name-letter effectThe name-letter effect is a fascinating but little known psychological trick. A study in 1985 proved that we as people are always more…Mar 30, 2020Mar 30, 2020
Elizabeth Davis5 Ways Your Company Can Leverage Email MarketingEmail has remained a constant in the marketing industry. Despite the rise of social media and text messaging, email is still a commodity…Mar 19, 2020Mar 19, 2020
Elizabeth Davis3 ways to use customer feedback to achieve a successful product launchNo matter how great the product, if it is not what the target audience is looking for, the product will flop due to lack of sales…Mar 12, 2020Mar 12, 2020