Desi chokra nuts about UX, spaces, visualisation... and salties!
…nts of User Experience, Jesse James Garrett offers a simple stack, with Strategy as its foundation. Product strategy is where it all begins. Everything downstream is just execution.
“Value must be greater than pain.” — Scott Jenson
These things stem from fundamental brand proposition. For app startups in particular, the product and its customer relationship effectively is the manifestation of the brand.