LSI 關鍵字的真正含義 | The True Meaning of LSI Keywords

Edward Chou
2 min readSep 23, 2023

瞭解 LSI 關鍵字的真正含義是我們探討這個主題的第一步。LSI 代表「Latent Semantic Indexing」,翻譯為「潛在語義索引」。這是一種數據處理和檢索方法,用於確定文本中詞彙之間的語義聯繫。簡單來說,LSI 關鍵字是與您主要關鍵字相關的詞彙和詞組,它們有助於搜索引擎更好地理解您網頁內容的主題。
Understanding the true meaning of LSI (Latent Semantic Indexing) keywords is the first step in our exploration of this topic. LSI stands for “Latent Semantic Indexing,” and it’s a data processing and retrieval method used to determine semantic connections between words and phrases in a text. Simply put, LSI keywords are words and phrases related to your primary keywords, and they help search engines better understand the topic of your web content.

Photo by Denny Müller on Unsplash

為什麼 LSI 關鍵字重要? | Why LSI Keywords Are Important?

過去,搜索引擎排名主要基於關鍵字匹配,這意味著如果您想在特定搜索中排名,您需要在網頁上頻繁地使用相同的關鍵字。這對用戶體驗和內容品質造成了負面影響,因為它可能導致內容過於重複和不自然。
In the past, search engine rankings were primarily based on keyword matching, meaning that if you wanted to rank for a specific search query, you needed to use the same keyword frequently on your web page. This had a negative impact on user experience and content quality because it often led to content that was overly repetitive and unnatural.

然而,隨著搜索引擎算法的不斷進化,LSI 關鍵字變得越來越重要。搜索引擎現在更傾向於理解用戶意圖和內容的整體主題,而不僅僅是單一關鍵字的匹配。這意味著您可以為特定主題創建更多價值和深度,而無需過度依賴單一詞彙。
However, with the continuous evolution of search engine algorithms, LSI keywords have become increasingly important. Search engines now lean towards understanding user intent and the overall theme of content, rather than just matching single keywords. This means you can create more value and depth for specific topics without overly relying on a single term.

LSI 關鍵字與同義詞的區別 | The Distinction Between LSI Keywords and Synonyms

一個常見的誤解是,LSI 關鍵字和同義詞是相同的概念,但事實並非如此。讓我們來看看它們之間的區別:
A common misconception is that LSI keywords and synonyms are the same concepts, but this is not the case. Let’s explore the differences between them:

同義詞 | Synonyms

  • 同義詞是指與主要關鍵字具有相似意義的詞彙,可以在文章中替換使用,而不會改變內容的含義。例如,「汽車」和「車輛」就是同義詞,因為它們都指的是相同的事物。
    Synonyms refer to words that have similar meanings to the primary keyword and can be used interchangeably in an article without altering the content’s meaning. For example, “car” and “vehicle” are synonyms because they both refer to the same thing.

LSI 關鍵字 | LSI Keywords

  • 相反,LSI 關鍵字是與主要關鍵字有關的詞彙,它們不一定具有相似的意義,但通常在相同的上下文中出現。這些詞彙有助於搜索引擎更好地理解文本的主題,並確定內容的相關性。
    In contrast, LSI keywords are words related to the primary keyword that may not necessarily have similar meanings but often appear together in the same context. These words help search engines better understand the theme of the text and determine its relevance.
  • 舉個例子,如果您的主要關鍵字是「太陽能板」,相關的LSI 關鍵字可能包括「太陽能效能」、「可再生能源」和「環保發電」等,這些詞彙可以一起幫助搜索引擎更好地理解您內容的主題。
    For example, if your primary keyword is “solar panels,” related LSI keywords might include “solar energy efficiency,” “renewable energy,” and “environmentally friendly power generation.” These terms collectively assist search engines in comprehending the theme of your content.

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Edward Chou

Life was like a box of chocolates. You never know what you're gonna get.