A would be starving artist, occasional corporate creative, now living the dream, making stuff.
Further, measuring customer impact positively affects our internal company culture. As designers, having on impact on people — on the world — is what gets us up in the morning. Produ…
…internal culture was just that: internal. Now, there’s no such thing as ‘internal culture’ anymore. Your culture is totally visible. It’s a fundamental part of your brand. And it can be your most powerful public-facing asset or liability.
To succeed, you just need to stop talking about yourself…and start talking about what your audience already cares about.