And here’s maybe the key: a new device is needed — an actual breakthrough device, not just a slightly better one — to truly transform the category.
How Apple Should Fix Apple TV
M.G. Siegler
5.7K45

I personally still think Tivo would have a been a great starting point. It’s actually amazing to see a company such as Tivo continue to be successful in the presence of streaming devices but it makes sense; sometimes one just wants to sit in front of a television and scan through a guide.

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