Markus EichbergerPortfolio reflectionIn the course of my master studies “Content Strategy” at the FH Joanneum Graz I had to keep an own blog about my experiences in my studies…Aug 17, 2022Aug 17, 2022
Markus EichbergerContent strategy in politics. Does it have to be dirty?My first few months in the communications department of a political party showed me one thing: Politics is a dirty business. Especially…Aug 17, 2022Aug 17, 2022
Markus EichbergerGoogle Discover — Scroll forever on Google tooAt the last Content Strategy-barcamp we had an interesting discussion about Google Discover and the possibilities of using the new feed…Aug 16, 2022Aug 16, 2022
Markus EichbergerContent Strategy with Vinish GargAs you progress through the Content Strategy master’s program, you come to realize more often that content strategy isn’t just copywriting…Jul 11, 2022Jul 11, 2022
Markus EichbergerMemes in public relationsMillennials love them, boomers don’t really understand them, and companies now also see it as a way to connect with their target audience…Jul 11, 2022Jul 11, 2022
Markus EichbergerHow my master’s degree triggered a quarter-life crisisRight off the bat, the reason for my crisis wasn’t the double burden that comes with studying in conjunction with a full-time job. Rather…Mar 4, 2022Mar 4, 2022
Markus EichbergerIntroducing the bullshit asymmetryCommunity management in times of conspiracy theories and fake newsMar 3, 2022Mar 3, 2022
Markus EichbergerHow this blog post is contributing to global warmingI consider myself a good human being. Yet I am part of one of the biggest earth polluters. And I know for a fact that you are too.Nov 30, 2021Nov 30, 2021
