5 Psychological Approaches as an Agile Coach

The agile coach needs to understand basic psychology since her responsibility is to educate individuals and change her team to achieve higher performance for end-users. I vividly remember that I encountered huge resistance and failed at my first Agile project without understanding how people think and react to change. Although I had enough knowledge of Agile and was certified, my attitude, mindset, and communication toward people were wrong. As some prominent individuals say, a successful formula in the business is that 20% is hard skills (knowledge), and 80% is soft skills…