Word Press is the world’s most popular blogging platform, and it is used by millions of people worldwide — some of them use it to promote their products and services, while others use it just to keep in touch with their loved ones. Either way, Word Press is easy to operate, feature-rich and it comes with a myriad of useful plugging that can enhance the user experience.
So why are more and more developers choosing Word Press instead of other platforms? Here are some of the reasons why:
1. Easy to Use and Easy to Install
Word Press can be easily set up, which means you can save a lot of development time and money. It also has an intuitive interface which enables almost everyone (with or without technical knowledge) to use it without any problem. This means you can add pages, images, videos, pages, etc. quickly and easily.
2. High Customisable
Websites developed using Word Press can be personalized to meet individual requirements. With help of hundreds of plug-ins, you can create a website that gets a lot of attention and improves brand visibility. Developers can also build custom plug-ins that helps them customize the website to any extent. This is one of the main reasons why developers choose custom Word Press development.
Do you want your website to look exactly like that of your competitor’s? Obviously no! Word Press offers a plethora of themes that can be easily integrated with the websites to give it a stylish and unique look. What’s more? You can even customize the themes to match your requirements. You will get paid as well as free themes, so you can choose the one that best suits your needs.
4. Open Source
Word Press is an open source platform and this is one of the biggest advantages. Codes are readily available and offer a wide range of functions that help programmers to write the codes quickly and efficiently. This means anyone with a minimal knowledge of PHP can easily modify the Word Press Themes, plug-ins, etc. to create a unique experience for the visitors.
5. Search Engine Friendly
Word Press powered websites are highly search engine friendly and this is the reason why you can find a number of Word Press websites being listed on the SERPs when you search for a particular search term. The codes are clean and simple, so the search engines can easily read and index them.
Word Press allows developers to add Meta tags, descriptions, title, etc. to every page, image and post making them more search friendly. You can also make use of tags to improve the search-friendliness.