What Features of Candy Boxes make them Worthy for Packaging?

Elena Oscar
5 min readJun 10, 2019

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Candy is everybody’s absolute favorite and everyone adores tasty candies. They are mostly consumed by kids and it is very hard to attract them without having bright, colorful, shimmery, and shiny packaging. Elegant and delicious candy boxes increase the craving for candies that is why it is important for candy suppliers to have tasty and appealing packaging. These boxes are available in all shapes, sizes, and colors. You can customize your packaging in accordance with what you want. Moreover, it is the packaging through which candies receive the status of best quality in the eyes of customers. In conclusion, packaging plays a significant part in candy packaging.

Packaging Gains Significance for Candy Brands

Candy companies are bringing appealing packaging with unique and beautiful designs in the hope of keeping the industry tasting sweet. “Chocolate and confections are treats that consumers can count on to be affordable luxuries,” says Larry Graham, president of Washington, D.C.-based.

The sales of sweet and savory snacks have increased over the past decade and will likely to continue escalate. Packaging features such as 100-calorie packs and ecological content are one of main reasons in the market’s success. Packaging designers continuously bring diverse designs and methods of packaging to keep customers buying.

Industry Trends

Packaging industry has evolved its packaging from the past decade by keeping consumer demand, designing trends, and economy in view.

Product Visibility

Product visibility is becoming more influential especially for companies coming up with new products. Premium quality of candy boxes has almost replaced photography with illustration. There are several companies i.e. PakBoxes offers candy packaging with vibrant colors and see-through windows to show the customers what they are getting inside.

Biodegradable Packaging

Consumers are more concerned about the packaging more than ever and its effect on the environment. They want to buy ecological and sustainable packaging which cause no harm to the environment and their health as well. And these factors have extensively influenced packaging structures and designs. In sustainable or biodegradable packaging companies use soy-based inks and considers actual product photography rather than illustration and sometimes includes ingredients as well. The Mars Co. — makers of M&Ms, Snickers, and other most loved brands have started putting nutrition photographs on their packaging which gives consumers upfront information about calorie and fat used in products.

Economic Effects of Packaging

The economy also affects packaging design in terms of smaller product sizes. More product packaging is made in smaller sizes for the consumers that worry about cost and waste but still want to satisfy their taste buds.

Candy Boxes to Modernize Your Candy Packaging

Customized boxes brings back life and charm in candies when customers see candies packed in attractive and tidy packaging they can’t refuse to buy it. Here are few innovative candy packaging designs.

Laser Cut Candy Boxes

These boxes are made from the single color sheet and are specially designed using laser machine to get that beautiful cutting all around. Addition of ribbons bow tie on the top to tie a knot adds to their looks and make them more eye-catching. All of these features make this box a perfect candidate to be used as a gift or giveaway purpose on special occasions.

Flip Top with Windows

They are easy to customize in different shapes and sizes since made from cardboard and Kraft paper material. Window insertion really adds extra affect to these boxes and you can see your yummy candies flaunting through the window.

Tuxedo & Gown Boxes

Wedding is a special event to be remembered to a long time. You can make it even more special by customizing your thanksgiving candy boxes to show thankfulness to your recipient. These boxes are specially designed and printed in accordance with the wedding theme and dresses of bride and groom in any color.

Christmas Customized Boxes

Christmas is the event of giving sweets to your loved ones and others to celebrate. The best way to celebrate it is by giving candies in customized Christmas boxes. These customized boxes are available in various sizes, shapes, and also in various materials like kraft, cardboard, and tin.

Gift Pyramid Candy Boxes

These boxes are specially made to bring innovation to your common square-shaped candy boxes. These are perfect and unique to gift someone on special events such as wedding, anniversary, and birthday.

Conclusion

With the increasing demand of candies these days the companies have been doing great work to bring best design and packaging trends in the market to differentiate their brand from the other. Packaging has a great impact on the selling of the product since people are attracted to boxes in the first hand and tend to buy them. Candies are everyone favorite and people are becoming more concerned about the boxes they come in. companies have considered the fact that these boxes need special devotion and need to be made innovatively to grab everyone attention.

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Elena Oscar

I’m an experienced contributor and Digital Marketer at Pak Boxes. I have completed my graduation from the University of San Francisco.