Thanks Hover!

You’re back Hover!

Dear Hover,

Back on 2/12/16 I wrote you an open letter (http://eli4d.com/2016/02/12/dear-hover-please-fix-your-renewal-emails-2/ or http://eli.bz/DearHoverPlsFix) about some problems with your renwal emails. I really appreciate your same day response via Twitter.

This week I got a renewal email that didn’t make me feel uncertain or unclear about costs and pricing. Now I know that you were working on email revision before my open letter (based on the emails that you sent me in regards to this issue). Nevertheless, I really appreciate these changes and I know that they will help all of your customers.

You’re back in terms of your legendary service and responsiveness! I’m really glad that I can wholeheartedly recommend you again and use ‘Hover’ as a term that refers to great customer service.

Thank you!

Eli

PS: Below are the ‘before’ and ‘after’ emails for those that don’t want to read my previous post.

The renewal email before the change

From my http://eli.bz/DearHoverPlsFix post — here is the email that I used to get (with my suggested changes in red).

After the change

Obviously — this is a one domain renewal email. I have not received the multi-domain renewal emails but I assume the price breakdown is the same.

Awesomeness achieved:

(1) The renewal price is clearly shown.

(2) A reminder that once a renewal is processed — there’s no refund and a clear explanation as to why this is the case

Like this:

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Originally published at eli4d.com on February 24, 2016.