Elizma BritsInfluencer Marketing In A Pandemic WorldNo industry has been immune to the effects of COVID-19. However, pulling through this difficult period will help brands emerge stronger…May 19, 2020May 19, 2020
Elizma BritsinAR/VR Journey: Augmented & Virtual Reality MagazineAR You Ready For This Trend?Interactive content is not a new concept in the marketing industry. Still, social media and the rise of new technologies have made it…May 2, 2020May 2, 2020
Elizma BritsinMarketing in the Age of Digital5 Lessons COVID-19 Taught Us About Our Future Digital StrategiesCOVID-19 has changed the way we think about marketing. In the past few months, companies and brands become more reliant than ever on their…Apr 23, 2020Apr 23, 2020
Elizma BritsinMarketing in the Age of DigitalHey Siri, Will Data-Driven AI Take Over Marketing?Big data analytics is the secret ingredient of marketing activities. It is not so much the data itself, but more about the insights…Apr 16, 2020Apr 16, 2020
Elizma BritsinMarketing in the Age of DigitalTikTok…The Time Is Now To Promote Your BrandStaying home and being isolated from people due to the COVID-19 pandemic fueled my social media addiction. Out of pure boredom, I am…Apr 13, 2020Apr 13, 2020
Elizma BritsinMarketing in the Age of DigitalDon’t Fall For Google And Facebook’s Power ScamGoogle and Facebook dominate our everyday lives. Not a day goes by where I don’t do a google search or check Facebook to see what people…Apr 7, 2020Apr 7, 2020
Elizma BritsinMarketing in the Age of DigitalThe Body Shop Spreads The Virus of KindnessCOVID-19 has consumed our lives completely. Being isolated at home has not only affected my everyday routine, but it has made me realize…Apr 2, 2020Apr 2, 2020
Elizma BritsinMarketing in the Age of DigitalOptimize Your Content To Be Found.Bill Gates wrote an article titled “Content is King” in 1996, and I am sure content still rules today. Content marketing is all about…Mar 24, 2020Mar 24, 2020
Elizma BritsinMarketing in the Age of DigitalThe Skincare App That Cleanses, Exfoliates And Moisturizes Its Way To The Future.In the beauty industry, the brand experience begins and ends with a mobile phone. Beauty enthusiasts spend 80% of their purchase journey…Mar 8, 2020Mar 8, 2020
Elizma BritsinMarketing in the Age of DigitalA UX that I’ve never HERBIVORE.In a landscape where beauty consumers tend to do online research before deciding to purchase is where building a robust digital foundation…Mar 3, 2020Mar 3, 2020